所属类别：管理

所属子类：外文原版/影印版

作者：Bob Adams 著

页数：451

原价：￥186.00

现价：￥167.40

目录：IntroductionPart I The Basics of Business Planning CHAPTER 1 Creating Your Business Plan Getting Started Keep in Mind Your Audience Strategy Is the Cor of Your Business Plan Think Competitively Throughout Your Plan Don't Overreach with Your Business Plan CHAPTER 2 Getting a Bank Loan What are the Three"C's"? Can You Get a Business Loan? How to Get the Bank's Money,Even When the Bank Says "No!"…… CHAPTER 3 Attracting Equity Investors CHAPTER 4 Planning for Profits CHAPTER 5 Questions and AnswersPart II Writing the Business Plan CHAPTER 6 Front Matter CHAPTER 7 Summary CHAPTER 8 Vision CHAPTER 9 Market Analysis CHAPTER 10 Competitive Analysis CHAPTER 11 Strategy CHAPTER 12 Products/Services CHAPTER 13 Sales and Marketing CHAPTER 14 OperationsPart III Creating the Financials CHAPTER 15 Preparing the FinancialsPart IV Sample Plans CHAPTER 16 Rainbow Kites,Inc CHAPTER 17 Lawn Masters of NewtonBLANK FORMS Profit and Loss Projection Cash Flow Projection Balance Sheet ProjectionIndex

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Thorough Instructions and Examples Unlike other books, Streetwise® Complete Business Plan with Software gives you multiple choices of prewritten text for every part of your plan. You’ll spend less time searching for the right wording-and you’ll produce a better plan! Includes a CD-ROM That Does the Hard Work for You! Compatible with Windows 95 and Windows 98, Streetwise® Complete Business Plan has software that creates a picture-perfect business plan from information you input. You can also export finished plans to Word, Wordperfect, Lotus, and Excel. By just plugging in your numbers, you’ll be able to create budgets and turn projections into reality. You’ll be able to really control your business-and drive it to high growth and profitability. Projecting Finances Has Never Been Easier! Just insert your numbers into the formulas provided, enter the results on the worksheets, and add up the columns―and you’re done! It’s that easy. Includes Complete Sample Business Plans! As an added bonus, you get two complete sample business plans, both created using the prewritten text options and financial worksheets included in this book.

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